Curriculum Vitae

IU INTERNATIONALE HOCHSCHULE

Remote | May 2021–Present

Senior Product Designer | Jul 2026–Present

UX Designer / Product Designer | Jan 2023–Jun 2026

Junior UX Designer | May 2021–Dec 2022

Progressed from Junior UX Designer to Senior Product Designer, taking increasing ownership across business-critical digital product areas including student portal experiences, applicant onboarding, matching flows, complex forms, study-path personalization, credit recognition, CMS workflows, conversion optimization and product analytics.

Current Focus

• Own UX/product design for student-facing portal experiences, applicant onboarding journeys, matching criteria flows, application-related tools, document flows and complex form-based processes.

• ⁠Lead design initiatives from problem framing and requirements clarification to user flows, prototypes, stakeholder alignment, developer handoff, launch support, analytics and post-release optimization.

• ⁠⁠Design onboarding flows, matching flows, decision-support tools and complex forms with a focus on clarity, completion, validation and user guidance.

• Design study-path personalization tools, credit-recognition flows and savings calculators that help users understand suitable study options and potential savings in time, cost and recognized credits.

• ⁠Contribute to CMS product improvements by restructuring information architecture and workflows for internal content managers.

• ⁠Maintain and contribute to design system consistency across product flows.

• Collaborate closely with product managers, engineers, sales, marketing, CRM, content managers and business stakeholders.

• Use analytics and product data to monitor funnel performance, identify drop-offs, evaluate success criteria and support continuous optimization.

I am currently supporting the development of an AI-assisted portal design system layer that connects reusable components, product patterns and prototyping workflows. The goal is to help the team move from abstract product discussions to concrete prototypes faster. By making shared portal components available for AI-assisted exploration with Claude Code and Claude Design, product managers, developers and stakeholders can contribute ideas more easily, while I remain responsible for evaluating UX quality, system consistency, feasibility and product fit.

Selected impact & validation signals

• ⁠Increased appointment booking by +12.1% through a redesigned applicant onboarding flow.⁠

• ⁠Designed onboarding paths for German and international applicants, reaching 76.6% and 75.8% completion/resolution rates.

• Designed a matching criteria flow for practice-placement preferences, achieving an 80% completion rate, 1 min 25 sec average completion time and 5.13 average matches per eligible user.

• Designed a new applicant portal main screen that reached 80.8% CTA engagement during live validation, exceeding the ≥60% target.

• Designed an application document builder to address a 46% drop-off in the Examined → Ready to Match funnel stage; early usage shows 1/3 of users complete all 11 steps and more than 50% send their generated application package/Bewerbungsmappe to review.

• Improved portal and application journeys, contributing to +12% conversion uplift, -10% bounce rate and -15% support queries.

• ⁠Designed website-based finance and decision-support tools that increased user engagement by 20–25%.

• ⁠Created AI-supported Amplitude dashboards using Claude Code to track funnel performance, completion rates, drop-offs, success criteria and optimization opportunities.